Denton & Baker is a privately owned consulting firm serving Texas and beyond. Expertise and customer service have always been the foundation of our organization, and that client-centered focus continues to guide our future. This client-centered focus is the driving force behind The Denton & Baker Difference.

The Denton & Baker Mission

  • To listen to our clients and understand their needs.
  • To provide our clients with custom tailored services.
  • To earn the trust and respect of our clients each and every day.
  • To build upon our professional commitment of being subject matter experts.

The Denton & Baker Difference

So what’s the Denton & Baker Difference? (hint)…it all begins with you. You are the expert of your business. Let us learn from you. Denton & Baker has a wide range of expertise and tools designed to meet your needs. But really, technology without expertise and personal service is simply annoying. The Denton & Baker Difference provides you with staff that are certified, licensed, bonded, experienced, and receive extensive ongoing training to make sure that you have the information you need, when you need it. We stay ahead of the constantly changing and confusing compliance issues that directly impact you. A big component of the Denton & Baker Difference is our partnership with United Benefit Advisors, an alliance of over 140 premier independent benefit advisory firms. This allows us to offer you solutions that are innovative, customizable, and cost efficient.

Our Team

Chuck Ashjian

Chairman of the Board

Connie Ellis

CMO and VP Sales & Marketing

Tracy Rowlett

COO & VP Compliance & Retention

Samantha Ellis

Client Manager

Sidney Taylor


Kemp Mathews


Leiza Bouroujian

Office Manager

Evan Anderson

Client Services Specialist

Betty Arrighi

Client Services Specialist

Tina Wattley

Client Services Specialist

Romonia Lewis

Administrative Assistant

John Denton


Jerry Baker


Brande Bigham


Dorothy Downey

Client Service Specialist